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Video Editing Course in Petaling Jaya, Malaysia
Want to start video editing classes in Malaysia? Mark Goh Training House runs a beginner-friendly video shooting and editing course in Kota Damansara, Petaling Jaya. Learn to film and edit short videos for TikTok, Instagram Reels and YouTube that actually get views. No experience needed, with 23 years of teaching experience and over 8,000 students trained. Classes are available in person and online, and the course is HRDF / HRD Corp claimable. Who this course is for This vide
markgohonlineclass
Sep 22 min read
markgohonlineclass
Aug 211 min read


Facebook Marketing Course in Petaling Jaya
Looking for a Facebook marketing course in Petaling Jaya? Mark Goh Training House runs a hands-on Facebook and Instagram advertising course in Kota Damansara, Petaling Jaya, built for SME owners, business owners and beginners across the Klang Valley. Who this course is for This Facebook marketing course is for SME and business owners who want more leads from Facebook and Instagram, complete beginners with no prior ads experience, and freelancers or marketing staff who need pr
markgohonlineclass
Aug 202 min read


Google ads走了几个月,感觉最近这个月来的lead不是很quality,这种情况,需要关掉重新开过一个新campaigns 还是无需理会?通常googles ads会不会有一个做法就是几个月要移除重新run过?
先直接回答你最core的问题:不需要、也不建议关掉重开。 “Google Ads每几个月就要remove重新run”这个其实不是正解 那比较像Meta那套duplicate ad set “重置”的思路bleed过来。在Google这边,关掉重开通常是倒退,不是优化。 原因很简单:你用的如果是Smart Bidding(tCPA / tROAS / Max Conversions),这个campaign已经累积了几个月的conversion signal。你一关掉重开,等于把这些data全部丢掉,重新跌入learning phase(一般要再跑30-50个conversion、一两个礼拜才稳)。你等于花钱买回来的优化,自己手动reset掉。 所以重点不是”换campaign”,是找出lead quality跌的原因。最常见几个: 1. Search term漂移(最大嫌疑) 跑久了,尤其broad match + Smart Bidding,Google为了”凑conversion”会越扩越广,开始match一些低intent的字。去拉Searc
markgohonlineclass
Jun 243 min read
你不是一个人:如何优化 Google Ads 提升潜在客户质量
先回答:要不要关掉重开? 在 Google Ads 的世界里,潜在客户质量的波动是常见的。几个月后,某个月你可能会发现潜在客户的质量下降。这时,直接关掉重开并不是最佳选择。我们需要先找出质量下降的原因,再决定是否重建。 Lead 变差最常见的 6 个原因 搜索词跑偏:触发了不相关的搜索词,尤其是在使用广泛匹配或 PMax 时。 竞价环境变化:竞争对手增加预算,出价上升,导致你获取更便宜但质量较差的流量。 广告素材疲劳:同一组文案或素材使用时间过长,点击率下降,系统会寻找更容易点击但不一定精准的用户。 落地页/表单问题:页面加载缓慢、信息不清晰,或者表单过于简单,可能导致低意向用户也提交。 转化追踪不准:将低质量动作(如点击 WhatsApp 或停留时间)视为转化,系统会优化到错误的人群。 受众扩张过度:开启过多的自动扩量(如受众扩展、优化定位),导致偏离核心客户。 建议你按这个顺序处理(比重开更有效) 先看搜索词:将不相关的词添加为负面关键词,并检查匹配类型。 检查转化定义:只保留真正代表高意向的转化,例如提交表单和关键字段、预约成功等。...
markgohonlineclass
Jun 242 min read
markgohonlineclass
Jun 210 min read


Reasons to Hire a Facebook Ads Expert
If you want to boost your business fast, Facebook ads are your secret weapon. But here’s the catch: running Facebook ads isn’t as simple as clicking “boost post.” It takes skill, strategy, and constant optimisation. That’s why hiring a facebook ads consultant is a game-changer. I’ve seen firsthand how expert guidance transforms ad campaigns from mediocre to money-making machines. Let me break down the top reasons why you should bring a Facebook ads expert on board. These insi
markgohonlineclass
May 253 min read


你觉得真的可以一个人靠Claude做好一间公司!
答案是能,但有非常重要的“免责声明”。 如果你的目标是做一家**传统意义上需要敲钟上市、管理几百人的独角兽,一个人绝对不够;但如果你的目标是做一家高效、高利润、年营收百万甚至千万级别的“一人公司”(Solopreneur / Individual Venture),靠 Claude 和现在的 AI 体系完全是可行的。 Anthropic 在《创始人指南》里传达的核心逻辑并不是“AI 能替你做所有决定”,而是 **“AI 把执行成本降到了零”。 我们可以把一个人的公司拆解成两个核心部分来看: 一、 为什么说“能”?(AI 抹平了执行鸿沟) 在过去,一个人创业最大的瓶颈是**时间**和**跨领域技能的缺失。你懂营销就不懂代码,懂代码就没时间做客服。而 Claude 现在的生态(Chat、Code、Cowork)恰好补齐了这些短板: 1. 研发:从“雇佣团队”到“智能体编排” 以前做个 App 或 SaaS 产品,你需要前端、后端、测试、运维。现在利用 Claude Code,你只需要定义好产品逻辑和架构,AI 可以直接生成生产级别的代码、跑测试、改.
markgohonlineclass
May 243 min read


Mastering Facebook Advertising Management for Businesses
Facebook advertising is a powerhouse tool for businesses aiming to grow fast and smart. If you want to boost sales, attract more customers, and build a strong brand, mastering Facebook advertising management is non-negotiable. I’m here to break it down for you with clear, actionable steps. No fluff. Just results. Why Facebook Advertising Management Matters Facebook is where your customers hang out. With over 2.9 billion monthly active users, it’s a goldmine for businesses. Bu
markgohonlineclass
Mar 233 min read


Mastering Camera Movements for Stunning AI Videos
AI content prompts
markgohonlineclass
Mar 113 min read


Understanding Facebook Ads Lead Cost: A Comprehensive Guide
When it comes to digital marketing, Facebook remains one of the most powerful platforms for businesses to generate leads. However, understanding the facebook ads lead cost is crucial for optimising your campaigns and maximising return on investment. This guide will walk you through the key factors influencing lead costs, how to measure them effectively, and strategies to reduce expenses while improving lead quality. What Influences Facebook Ads Lead Cost? Several factors imp
markgohonlineclass
Feb 94 min read


Top Online Social Media Marketing Courses to Boost Your Skills
In today’s digital world, mastering social media marketing is essential for anyone looking to grow a brand, business, or personal presence online. With so many platforms and strategies available, knowing where to start can be overwhelming. Fortunately, there are excellent online courses designed to help you learn the latest techniques and tools in social media marketing. This article explores some of the best options available, providing you with practical insights and recomm
markgohonlineclass
Feb 54 min read


Winning Strategies for TikTok Marketing Plans
TikTok has rapidly become one of the most influential social media platforms worldwide. With its unique format and highly engaged user base, it offers businesses an incredible opportunity to connect with audiences in creative and authentic ways. However, succeeding on TikTok requires more than just posting videos; it demands well-thought-out TikTok marketing plans that align with your brand goals and audience preferences. Understanding TikTok Marketing Plans Before diving int
markgohonlineclass
Dec 29, 20254 min read


The Rise of Meta Advertising in Malaysian E-Commerce
Why Shopee and Lazada Sellers Are Moving to Meta Ads Shopee and Lazada remain the top e-commerce marketplaces in Malaysia, hosting thousands of sellers. Yet, many sellers are expanding their marketing efforts beyond these platforms by using Meta’s advertising tools. The main reasons include: Precise audience targeting Lower advertising costs compared to traditional channels Higher engagement rates with potential buyers Ability to retarget interested customers Integrat
markgohonlineclass
Dec 29, 20255 min read


markgohonlineclass
Apr 1, 20240 min read


利用脸书广告拿到100个Lead需要多少广告费?
从脸书广告拿到100个Lead(inquiry)需要多少广告费? 这个campaign连续走了30天拿到的数据 如果要顺顺利利拿到到“合理价格”的广告费的话 3个重点一定要做到的: 不要让一个广告单打独斗,一定要用AB Test找到有效果的Interest设定才能更容易找到...
markgohonlineclass
Jan 30, 20241 min read
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